The Moment I Snapped
In 2022, my 72-year-old father called me in a panic. A "Gold IRA specialist" had been calling him for weeks, telling him the dollar was about to collapse and he needed to move his entire IRA into gold coins—immediately.
The coins they were pushing? Rare numismatic collectibles priced at 40% above market value. They were using fear to steal from a retiree.
I'd spent 20 years in wealth management. I knew how this industry worked. But when I saw it targeting my own family, I realized I couldn't stay silent anymore.
The Problem: Two Dangerous Extremes
Use fear tactics. Push overpriced coins. Pressure seniors into bad decisions. Give the whole industry a bad name.
Dismiss gold entirely. Keep you 100% in stocks and bonds. Leave you exposed when inflation spikes and markets crash.
Neither extreme serves you. I built Rich Dad Retirement to be the middle path—honest education about when gold makes sense (and when it doesn't), plus ruthless investigation of the companies in this space.
What I Actually Do
- I research Gold IRA companies—BBB records, CFTC filings, customer complaints, fee disclosures. The stuff most people don't have time to dig through.
- I call out the bad actors—companies with lawsuits, deceptive pricing, or aggressive sales tactics. See our Investigative Hub.
- I recommend the good ones—companies with transparent pricing, education-first approaches, and clean regulatory records.
- I teach—through our Gold IRA Academy, guides, and comparison tools. Free, no strings attached.